TVI MarketPro3 serves automotive service departments with marketing solutions for customer acquisition and retention. The platform uses DMS analysis and proprietary data to identify and target new and former customers through direct mail and email campaigns. It includes RecallCheck for recall-based marketing and offers customized software solutions. The company provides monthly performance reviews and tracks KPIs. Applications include a True Market Study tool, Control Center, Estimator, and RecallCheck module. No AI is explicitly mentioned on the website.