Reunion Marketing serves dealership marketing and sales departments. The Altitude platform provides SEO, paid advertising, and local search optimization through products KeyLift, LocalEyes, and Adapt. KeyLift uses algorithmic analysis of search queries to develop content strategies and track keyword rankings. LocalEyes optimizes Google Business Profiles and local directories. Adapt manages search ads, vehicle listing ads, and display/video ads. The platform integrates sales and inventory data to inform campaign decisions. Altitude now includes Generative Engine Optimization technology tracking AI Overview visibility for keywords.