Ikon Technologies serves sales, F&I, fixed operations, and GM/owner departments. For fixed ops, it offers Smart Marketing that sends mileage-triggered automated text campaigns to schedule service appointments, increasing customer-pay repair orders and retention. The system connects customers through a dealer-branded app with GPS and telematics technology. It tracks vehicle mileage to identify service needs and uses AI to automate service marketing. The solution aims to keep customers returning to the dealership for service rather than competing shops.