Dealer Synergy provides training, consulting, and accountability services for dealership departments including showroom sales, internet sales, phone sales, business development centers (BDC), customer relationship management (CRM), marketing, advertising, recruiting, and management. The company offers custom solutions, certification programs, and strategies. Dealer Synergy states it has trained over 150,000 automotive sales professionals across 3,500 dealership locations and generated over $1.5 billion in additional revenue for clients over 18+ years of operation.