Clarivoy provides multi-touch sales attribution and customer data platform services for dealership marketing departments. The platform measures consumer purchase journeys across marketing channels including paid search, display, email, social, video, and direct mail. It tracks anonymous shoppers to sales using cookieless identity resolution and provides attribution reporting independent of advertising channels. Clarivoy integrates with dealership websites, CRM systems, DMS platforms, and ad sources. The solution enables dealers to understand which marketing touchpoints influence vehicle sales and allocate marketing spend accordingly.