Captivated is a text messaging and communication platform serving multiple dealership departments. It enables real-time customer conversations routed to appropriate staff, with features including appointment scheduling, payment collection via text, document sending, and internal team collaboration. Sales teams use it for prospect management and follow-ups; accounting manages invoices and payments; customer support handles unified conversation history; technicians schedule appointments and send field updates; marketing creates targeted SMS campaigns. The platform integrates with CRMs, websites, and other business tools. Live customer support is provided.