Better Car People provides software solutions for dealership sales, service, and training departments. The sales engine includes a managed BDC service, AI-powered lead response and chat, and campaign tools. The service engine offers a managed service BDC, AI voice assistant for appointment scheduling, and connected car alert automation. Training offerings include workshops, onsite coaching, and performance assessments. Products incorporate AI technology alongside human agents for customer engagement across phone, text, email, and chat channels.