Record Recharge is a data cleansing solution that serves dealership marketing and operations departments. It verifies, cleans, updates, and appends customer data including vehicle ownership, email addresses, phone numbers, and mailing addresses using DMV data, USPS records, and other sources. The solution flags customers on Do Not Call lists and provides phone type indicators. Benefits include improved email deliverability, better decision-making, quality leads, and reduced data inaccuracies.

Dealer Vault is a data syndication platform that serves dealership management operations. It allows dealers to control and distribute their DMS data to vendor partners while maintaining data security and customer privacy. Dealers can activate or deactivate vendor feed connections, manage multiple stores, and view reporting. The platform supports unlimited vendor feeds and connections at no cost to dealers. Vendors gain access to dealer data feeds with standardization, flexible delivery configurations, and dashboards. Record Recharge, a companion product, verifies and cleanses customer data including vehicle ownership, email addresses, phone numbers, and addresses.

Motive Retail provides API integration services for automotive dealership operations. The platform serves OEMs, DMS providers, and automotive software vendors by enabling connections across multiple dealer management systems through a single API integration. The Motive Integrator Suite includes Connect, Certify, and Activate tools that facilitate real-time bidirectional data flow, automate testing and onboarding, and manage secure data transmission. The platform processes approximately 50 million transactions monthly and reduces integration time by an average of 40 percent.